Thursday,  April 3, 2014 • Vol. 16--No. 259 • 28 of 33

(Continued from page 27)

• Days after those killings, President Viktor Yanukovych fled the capital, precipitating the fall of his government.
• The identity of the snipers is disputed. The interim government says Yanukovych ordered snipers to be deployed -- a charge Yanukovych denied in an AP interview on Wednesday.
• ___

Old habits at home embarrass South Korean consumer electronics giants abroad

• SEOUL, South Korea (AP) -- When Samsung unveiled a new smartphone at the storied Radio City Music Hall, the Broadway-style spectacle was memorable not for technology but for a cast of giggling female characters who fantasized about marrying a doctor, fretted about eating too much cake, and needed a man's help to understand how to work the phone.
• The stereotypes were blatant even for an industry where skimpily clad booth babes are a staple of trade shows and high-level female executives are a rarity. A backlash spread online as the event, live-streamed on the Internet and broadcast in Times Square, unfolded.
• How could an international company that wants to be seen as an innovator and spends more than $11 billion a year on advertising and promotions so badly misjudge its audience? Without too much difficulty and often it turns out.
• A day before the Galaxy smartphone launch in March last year, the company was criticized in South Africa for using models in bikini tops to show its newest refrigerators and washing machines.
• Some months later it was derided for a video promoting a fast data storage device known as a solid state drive. Two men in the ad immediately recognize the device and understand the benefits while a woman, who says she only uses her computer for simple activities such as looking at pictures, is befuddled.
• ___

Supreme Court ruling on campaign donations not seen as favoring one party over another

• WASHINGTON (AP) -- Republicans call the Supreme Court's latest ruling on campaign donations a victory for free speech. Democrats say it's more like a win for the wealthy.
• Either way, it's likely to benefit the two major political parties and their candidates

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